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Apollo Ale: Cabal

Director:

This was a spec piece we did with some agency friends. Apollo Ale won a CA design award and we had some short-ends (leftover and recanned film) and a few favors to redeem so we thought it would be a fun break from the animation and music videos we were doing at the time.

This was a chance to apply my animation training to live action. Animation pre-production practices allowed us to craft a very professional high quality piece with indy resources. By carefully storyboarding the piece and then editing a very tight animatic, we were able to breeze through the shoot. I worked closely with the script supervisor so that the pacing of every shot was correct down to fractions of a second.

We ended up with an amazingly effective shooting ratio and the edit fell into place in a matter of minutes since it matched our animatic exactly.

Complete reel on Vimeo